We recognise the current fundraising challenges resulting to the global economic crisis. Bermuda is one of the major offshore financial centres and so we have seen certain financial sectors tighten up on their philanthropic activities. Luckily, Greenrock is not starting out at this time and we’ve managed to keep tight controls on our operational expenses. In so doing, we have built a small surplus of funds that can be deployed when starting up a new project: i.e., developing creative, conducting research, establishing project partners, creating network of volunteers. And in most instances, as this new project gets closer to execution, and we begin our PR efforts, we are able to secure sponsors based on our ability to show a more developed project campaign with mock-up illustrations. Thus, we are able to reimburse ourselves for that ‘seed’ capital ... Read the rest of the interview at www.planetshifter.com.

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